How to Register a Trademark for a Company Name

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Reserving a company name is the first step you take to incorporate a new company or when you change a company name on the Companies Register. You can reserve your company name online in a few simple steps. The first step in reserving a company name is to check it's available on the Companies Register. It also pays to do a thorough check to ensure it meets all of our criteria for a suitable name. We process applications submitted during normal business hours within 2 hours, otherwise we'll process it on the next business day.

Our business hours are 8. You can also check your application's progress by selecting My Unfinished Business on your personal dashboard. A pop-up screen appears confirming that you've successfully reserved the company name for a further 20 working days. We send you an email confirming the new reservation details. If you've reserved a name, but another person or organisation is completing the process of incorporating your company, you can transfer your name reservation to them.

Get an overview of how companies are structured, find out about the company records you need to keep, and what's involved when you incorporate with and report to the Companies Office. You need to comply with New Zealand laws when you incorporate your company with the Companies Office, including reserving a company name, appointing directors, issuing shares and registering for tax.

Once your company is registered with the Companies Office, nominate who will have authority to file your annual returns, and update your name, address, constitution, director and shareholder details. When you incorporate, you must provide details of all company shares and shareholders. As changes occur, you must update this information on your own share register and in your company's annual return.

Directors have responsibilities to their company and shareholders, and under the Companies Act You must register all your directors with the Companies Office and they must sign a consent form.

Find out about filing an annual return — the information you need to update, how to change your filing month or request a time extension — and what happens if you don't file your annual return by the due date. Find out how New Zealand law affects the directors and shareholders of your company, and your responsibility to create and maintain accurate company records, report to us and file financial statements.

Before they can carry out some business activities, companies incorporated in other countries, including Australia, must register with the Companies Office and then keep their company details up to date. When your company closes down you need to remove it from the register. Your company can be removed if it amalgamates with another company or doesn't file its annual return. Only some companies can be reinstated to the Companies Register once they've been removed.

Find out who can apply, what evidence to provide and if you should apply to the Registrar or the High Court. Find out about voluntary administration, receivership and liquidation external administrationand the roles and responsibilities of those appointed to manage your company's affairs. Creating an account with the Companies Office allows you to complete the majority of your transactions online.

It's free to set up, but fees apply for some transactions, such as filing annual returns. Get help with any technical problems you have using the register, such as uploading documents or searching for companies, directors and shareholders.

How to reserve a company name. Search for existing trademarks Intellectual Property Office. Search for existing company names New Zealand Business Number. Company names that can't be reserved. Changing the name of an overseas company. Setting up your online services account. If you need more time. To extend your company name reservation you must: Log in and follow these steps. Look under My unfinished business to find the company names you've reserved. When prompted, answer Yes to Extend pre-Incorporation so you can withdraw and re-submit the name reservation to extend it for another 20 working days.

Choose the appropriate payment option — direct debit, credit card or debit card — and enter the email address you would like the tax invoice sent to. Select Continue to process the payment. Confirmation of your payment will appear on screen and a tax invoice will be emailed to you. If someone else is going to incorporate the company. Transfer a company name reservation. Related pages Company names that can't be reserved From Starting a company Company names that breach legislation From Starting a company All help topics Before you start a company 5 guides.

Before you set up a company Choosing a type of company for your business Keeping company records Company meetings Reporting to the Companies Office.

Starting a company 12 guides. Incorporating a company How to reserve a company name Transferring a company name reservation Company addresses Tax registration Registering the appointment of a director Registering a shareholder Filing director and shareholder consent forms Issuing shares in a company Incorporating with a company constitution How overseas companies set up as an NZ business Ultimate holding companies. Keeping company details up to date 12 guides. How to file an annual return Getting authority to update company records Getting a copy of your company information Adding or removing a company constitution Changing a company name Updating company addresses Registering the appointment of a director Updating a director's details Managing share allocations Updating a shareholder's details Applying for a correction to the register Changing your financial reporting month.

Shares and shareholders 7 guides. What it means to be a shareholder Registering a shareholder Filing director and shareholder consent forms Issuing shares in a company Managing share allocations Updating a shareholder's details Distributions to shareholders. Company directors 7 guides. Filing annual returns 7 guides. Complying with the law 11 guides. Keeping company records How we enforce the law Reporting to the Companies Office Reporting a director Company meetings How to file an annual return What it means to be a director What it means to be a shareholder Who needs to submit financial statements Banned directors Making a complaint.

Financial reporting 7 guides. Who needs to submit financial statements How to submit financial statements Preparing financial statements Financial reporting fees and penalties Changing your financial reporting month Financial reporting for FMC reporting entities Reporting for NZ companies registered in Australia. Managing an overseas company in New Zealand 11 guides. Registering your company to do business in NZ How overseas companies set up as an NZ business How to transfer cap and trade program design options f9 to NZ Financial reporting for overseas companies Reporting for NZ companies registered in Australia Annual returns for overseas companies Updating directors' details Updating addresses of overseas companies Changing the name of an overseas company Updating the constitution of an overseas company How to remove a company from the Overseas Register.

Closing a company 11 guides. Before you close your company Removing your company from the register When the Registrar removes your company How to remove a company from the Overseas Register Objecting to the removal of a company Withdrawing an objection How companies amalgamate Before you apply for amalgamation Preparing documents for a long-form amalgamation Preparing documents for a short-form amalgamation Applying for company amalgamations.

Restoring a company to the register 4 guides. Before you apply to restore a company Applying to the Registrar to restore a company Reasons and evidence for restoring a company Applying to the High Court to restore a company. When your company fails 9 guides. What happens during voluntary administration Appointment and responsibilities of administrators What happens after a watershed meeting What happens during receivership Appointment and responsibilities of receivers What happens during liquidation Appointment and responsibilities of liquidators Filing by administrators, liquidators or receivers Holding creditors' meetings.

Managing your online account 9 guides. Getting support to use the Companies Register 5 guides.

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